How Classified Ads Help To Get Jobs For Small-Town India?

Job opportunities are there but only can’t find skilled people to fill in. Most of these vacancies are in the cities and metropolitans, so people from small-town don’t even get to know about these prospects.

The Change: A New Drift That Came

It’s true that earlier job vacancies were miles away from the adept individuals dwelling in the small-towns. But with the advent of online classified portals like Quikr, OLX, a substantial difference came into sight.

As internet availability increased in the small towns, people got access to these portals. It’s been found out that most of the traffic on the classified websites comes from these smaller markets of India. And with the penetration of internet and Smartphones in the smaller towns, it is only going to give these businesses a boost.

On the other hand, the city based companies also started posting vacancies in the best classified ads posting site in India. Because even they want resources from every corner of the country! It is astonishing how this amalgamation as proved to be beneficial for both the job seekers and the companies. And in between, the classified websites are highly benefitted – their traffic multiplied, the number of ad submissions increased, and the overall business identity boosted.

Here’s What Classified Website Owners Have To Say....

In an interview with Economic Times, the founder and CEO of Quikr, Pranay Chulet says, “Today half of our traffic comes from tier II and tier III towns and overall 70 percent from the small towns. With the advent of mobile internet, the traffic from that part of country has grown very fast.”

Amarjit Batra, the CEO of OLX, in another interview with Economic Times India expresses, “The overall traffic on our website like any other websites in the country would be dominated by the top 50 cities of the country. But the interesting thing is that about 30-35 percent of our traffic is coming from very small towns of India.”

From the interviews of these big players of the classified market, it has been found out that the overall business of every classified submission site in India is growing faster in the small towns in comparison to the urban areas. They further said that by looking at the internet penetration in the smaller towns as compared to big cities, the percentage of traffic is highly significant.

How Classified Ads Made To The Small Towns?

One of the reasons for the growing popularity of classified ads in the small towns is mobile. The best classified ads posting sites in India either has a mobile app or a mobile-first designed website, which is why they could make a strong customer base in the rural markets.

According to the head of retail consultancy firm Technopak, the rural market and smaller towns has largely adapted the classified websites since those people do not have many options available with them.

Understanding the potential the rural towns has to offer, the classified websites have taken the initiative particularly for these geographies, so that they do not miss out even a bit of online traffic. The initial days have been difficult for the websites to deal with first-time internet users, that’s why they have made it compulsory to add contact details. Therefore, every qualified lead can directly consult the companies, who have posted the ad about job opportunity. A better communication always means a better prospect!

More About Vacancies In Rural Areas

Each and every classified submission site in India, except for the counterfeits, has thought through the problems that job seekers in rural towns face day in and day out. No job, apetite savings, and only something to eat – well, that can’t be a life for any!

That’s why the classified websites take the opportunities to them. Not only corporate post ads about their vacancies in classified website; even the government sector, newspaper companies, magazine publications, schools, colleges, and multiple other domains post about the available vacancies.

Just with a click, the job seekers can come across the vacancy and the contact details. The one who is genuinely interested and want a better future can easily get in touch with the ad owner, and talk the rest in detail.

That’s how the rural area is growing today, and it will more in the near future!

Final Thoughts

Life in small towns is not so difficult anymore with internet, Smartphone, and classified websites available to them easily.

Only by browsing the websites or searching the apps, they can find a job for themselves. And that can be a permanent solution for their dependency and monetary issues. Let’s hope a better life for them.